Course curriculum

  • 1

    WELCOME & SUPPORT

    • WELCOME & SUPPORT

  • 2

    CONTENT THAT CONVERTS

    • THE HOLY GRAIL: CONTENT THAT SELLS WITHOUT BEING "SALESY"

    • THE A.C.E. CONTENT STRATEGY

    • WHAT KIND OF ENGAGEMENT CAN I EXPECT?

    • BONUS: HERO CONTENT - HOW TO TURN 1 PIECE OF CONTENT INTO 10+

  • 3

    THE 8 TYPES OF POSTS

    • PERSONAL STORIES: CONNECTION & AUTHORITY

    • PERSONAL PHILOSOPHY & BELIEFS

    • LIFESTYLE POSTS (THIS DOES NOT MEAN #INFLUENCER)

    • VALUE & AUTHORITY

    • PAIN / PROBLEM

    • QUESTIONS / ENGAGEMENT

    • TESTIMONIALS / CASE STUDIES

    • INVITE / ASK

    • BONUS: DETAILED BREAKDOWN OF LONG-FORM POST (THAT LANDED MULTIPLE CALLS)